Smart Car Brochure

Layout

Smart Cars are known for their reduced environmental impact, distinct styling, and compact size. Smart Car markets towards millennials, environmentalists, and city dwellers alike.

I created a conceptual multi-page brochure to showcase the Smart For Two coupé and cabrio models. The brochure contains information on coupé and cabrio’s features and accessories.

I chose to make a square, 8.5” x 8.5” brochure. It’s size and proportions mimic those of the Smart Car. The layout is clean and minimalistic with a lot of white space. I used a sans-serif font and repeated the brand colours in section headings to maintain a consistent theme throughout.